Nivedita Mookerji, Veenu Sandhu

Stories by Nivedita Mookerji, Veenu Sandhu

Why is NCDC not in the centre of managing the Covid-19 crisis?

Why is NCDC not in the centre of managing the Covid-19 crisis?

Rediff.com   12 Jul 2021

'We have the technical expertise, and international collaborations. We also have robust real-time data. We are a university of pandemic management. If the ministry neglects the role of NCDC, it is the loss of the country'

The e-com draft policy still needs plenty of rewriting

The e-com draft policy still needs plenty of rewriting

Rediff.com   10 Jul 2021

The proposed e-commerce rule book issued recently by the ministry of consumer affairs does not mention foreign companies or foreign direct investment (FDI) at any place, unlike most other government guidelines for the sector so far. That is a heartening development since the latest proposals could be fine-tuned as e-commerce policy.

'I'm willing to give more than Rs 35,000 crores for vaccines'

'I'm willing to give more than Rs 35,000 crores for vaccines'

Rediff.com   8 Jun 2021

'I'll give it to the vaccine manufacturers without guarantees, take the payment in advance and give me the supplies.' 'The moment you give me one lot of supply, I'll give you more.'

'Strong economy attracts investment'

'Strong economy attracts investment'

Rediff.com   8 Jun 2021

'I'm not sure it's a bubble.'

'Booking is like boarding a train after reservation'

'Booking is like boarding a train after reservation'

Rediff.com   7 Jun 2021

'Some are doing one vaccination with one mobile number and the second with another.' 'Creating more accounts will not multiply the number of slots.'

Why India's healthcare system is near collapse today

Why India's healthcare system is near collapse today

Rediff.com   10 May 2021

Shortage of ICU beds, oxygen, ventilators, vaccines, doctors, nurses and crematorium space in India has dominated headlines around the world in the past few weeks with Covid-19 cases surging beyond control and the government failing to deliver. Yes, election rallies, Kumbh Mela, blatant flouting of social distancing and mask protocols coupled with a messy vaccination process are said to be responsible for the health crisis of colossal proportions that India is facing today. But an analysis of Budget speeches made by finance ministers over 75 years also offers a glimpse of how low on the priority list healthcare has featured for the political class and policy-makers, which is a significant reason for the current situation.

The myth and magic of unicorns

The myth and magic of unicorns

Rediff.com   22 Apr 2021

Becoming a unicorn is surely a marker for a company in its growth story, but it's not a major achievement nor is it a turning point of any significant worth.

'We can go up to 1 crore vaccinations a day'

'We can go up to 1 crore vaccinations a day'

Rediff.com   31 Mar 2021

'Ultimately, we have to understand that we don't have the supply at the population scale. 'Therefore, it has to be prioritised.' 'That's what the government has done.'

Ad body gets strict with digital media influencers

Ad body gets strict with digital media influencers

Rediff.com   1 Mar 2021

Do away with the grey, and let us have it in black and white. That's the message the Advertising Standards Council of India (ASCI) has for digital media influencers. ASCI has brought out draft guidelines for "influencer advertising on digital media", an expanding and so far unmonitored landscape where the lines between personal and promotional content is often blurred. The self-regulatory body wants social media influencers to disclose upfront - through labels or in the case of audio media, by way of an announcement at the beginning and the end of the audio - that the content is promotional and paid for.

WhyQ: Meet the teens who set up a business

WhyQ: Meet the teens who set up a business

Rediff.com   23 Feb 2021

'Sure, we are teenagers who are doing this part time, but we feel we are making some sort of an impact.'

Public may get COVID-19 vaccine by April

Public may get COVID-19 vaccine by April

Rediff.com   22 Feb 2021

Anybody over 50 years of age or with co-morbidities can get a date, place and time of choice for getting the vaccine shots.

A year of living and working in the shadow of Covid-19 pandemic

A year of living and working in the shadow of Covid-19 pandemic

Rediff.com   5 Feb 2021

There is no one way to describe the 12 months that have gone by since India reported its first Covid-positive case on January 30, 2020.

'Covid vaccination will be like RAC'

'Covid vaccination will be like RAC'

Rediff.com   3 Feb 2021

'People on the wait list will be accommodated for vaccination when the scheduled beneficiaries don't turn up.'

Is India's 5G dream in trouble?

Is India's 5G dream in trouble?

Rediff.com   21 Dec 2020

Nivedita Mookerji explains why a timely rollout of 5G may not be easy in India.

Online disrupts India's wholesale business

Online disrupts India's wholesale business

Rediff.com   30 Nov 2020

Online play is a priority now -- so far unthinkable in a business that's all about a meaningful interface with kirana stores.

Covid-19 impact: Textile, paint makers roll out antiviral layer to ads

Covid-19 impact: Textile, paint makers roll out antiviral layer to ads

Rediff.com   24 Nov 2020

Almost each of these companies has a different technology to show for the effectiveness against microbes.

Apple's online debut in India a big step towards retail

Apple's online debut in India a big step towards retail

Rediff.com   13 Oct 2020

Apple's online launch is a symbol of success for FDI in single-brand retail, though there's no indication of how much the Silicon Valley major would invest in the country.

The curious case of Jack Ma's India plans

The curious case of Jack Ma's India plans

Rediff.com   20 Aug 2020

Jack Ma who had five years ago said he was inspired and excited by "Make in India" possibly understood the essence of the signature campaign better than some others and decided to stay away from India other than as an investor, says Nivedita Mookerji.

Explained: What Walmart's reverse merger with Flipkart means

Explained: What Walmart's reverse merger with Flipkart means

Rediff.com   6 Aug 2020

Although Walmart-Flipkart wholesale game-plan is to target about a $150 billion market out of a total pie of $700 billion in the country, the consolidation marks the end of the multi-brand dream of the American retail giant.

Why 'country of origin' clause may turn out to be a big farce

Why 'country of origin' clause may turn out to be a big farce

Rediff.com   3 Aug 2020

A hot sale of a Chinese product, whether assembled in India or anywhere else in the world, may make the country of origin rule fall by the wayside. Moreover, its execution is challenging for businesses as there are no clear guidelines or definitions from the authorities on what constitutes 'country of origin'.